Project Description

Physical Literacy for Communities (PL4C) Miramichi and Kent County is a group of partners working together from health, education, recreation, sport, as well as other relevant sectors to advance physical literacy by: 

  • supporting schools, recreation organizations and others in addressing specific, local barriers to healthy active living, and 
  • building community capacity through training and education that supports the development of physical literacy. 

This project intentionally supports capacity-building for Indigenous communities and newcomer populations within each community, so that their youth can be meaningfully engaged.

Start Date

Physical Literacy for Communities (PL4C) Miramichi and Kent County initiative began in November 2022 and runs until August 2024.

Regional Manager & Associate Mentor

The Atlantic Regional Manager responsible for PL4C in Miramichi and Kent County is Joe Doiron. Associate mentors in Miramichi and Kent County are: 

  • Tobi or Ray Desveaux, PL4C Community Mentors
  • Eddie Pinder, PL4C Community Mentor

Community Partners/Stakeholders

The community partners for PL4C Miramichi and Kent County have each shown great leadership and interest in developing physical literacy in the community. Currently, they are:

  • New Brunswick Tourism, Heritage and Culture 
  • Recreation New Brunswick 
  • Anglophone North Regional School District 
  • Autism Resources Miramichi 
  • City of Miramichi – City Council 
  • Fitness Instruction, Local Volunteer 
  • Kent Regional Services Commission 
  • Miramichi Regional Multicultural Association 
  • New Brunswick Association of Family Resources 
  • New Brunswick Horizons Health Network
  • New Brunswick Tourism, Heritage, and Culture; Sport and Recreation Branch 
  • Early Childhood North 
  • A Family Place 
  • NBCC Miramichi (Early Child Development)
  • NB Dept of Education and Early Childhood Development

Engagement and support from organizations across sectors is a top priority for PL4C to ensure the various voices within the community are heard.

Sectors represented

Project Reach

This project aims to reach the City of Miramichi and the County of Kent, New Brunswick. The partner table is working together to involve schools, recreation and sport clubs, public health programs, family and community support programs, and the unique needs of Indigenous and multicultural populations.


Active, healthy communities that support physical literacy, life-long physical activity, and improved health and well-being for ALL children and youth

In the News

More Information

For more information, contact: